CONTENT MARKETING STRATEGIST

Content Marketing Strategist

Applied Payments is an innovative B2B fintech company collaborating with some of the world's leading transaction processing and banking institutions. Our projects impact millions of lives daily, whether by providing an aspiring businesswoman with her first banking access, promoting financial inclusion for the unbanked, or distributing government financial aid to thousands of students.

We are seeking an A-Player who is client-focused, self-motivated, digitally savvy, and results-driven. This role will primarily focus on four key areas: account management, content marketing strategy, revenue retention and growth, and project management. You will consult, strategize, and manage the execution and integration of custom content strategies that drive growth for mid- to large-scale organizations. Demonstrating success requires industry expertise and exceptional organizational skills to manage a variety of initiatives.

Key Responsibilities:

Account Management:

• Build and manage a client portfolio of 20-25 mid- to large-scale clients across various industries.
• Develop strong client relationships and deeply understand their business needs.
• Demonstrate the success of content strategies through ROI reporting and achieving client objectives.

Content Strategy:

• Consult, develop, and maintain robust, multi-faceted content marketing strategies for Applied Payments.
• Conduct research, interpret data, and present statistical reports to support content strategies.

Revenue Retention and Growth:

• Retain clients in your portfolio and grow your account base.
• Sell and create statements of work that align with clients' business objectives.
• Be commercially savvy, understanding how businesses make decisions and generate revenue in a competitive market.

Project Management:

• Work with editorial, graphics, video, and social media teams to bring ideas to life.
• Create strategies that deliver strong ROI against client objectives.
• Success is measured by the strength of your portfolio and rewarded through incentive opportunities (client retention/organic growth).

Skills & Qualifications:

• Relevant Bachelor’s degree with a minimum of 3-5 years of proven experience in account management and/or content marketing/SEO strategy.
• Expertise in developing effective content strategies and optimizing user experience (UX) best practices.
• Excellent communication skills.
• High attention to detail and strong organizational skills to manage multiple projects simultaneously in a fast-paced environment.

Key Skills Needed:

• Account Management
• Content Marketing
• Digital Strategy
• SEO Strategy
• Sales
• Google Analytics
• Google AdWords
• Web Analytics
• Social Media Strategy
• Digital Marketing Consulting
• Project Management

Application Instructions:

Email your resume with the subject "Content Marketing Strategist" to INFO@APPLIEDPAYMENTSTECH.COM.

Join us at Applied Payments and make a real difference in the world of fintech!